As we all economists remember something from our studies in the university, I do remember hearing something about entry strategies - or was it in the Military Academy, perhaps both. Anyway I wondered if I could combine my two education and write something totally unscientific about entry strategies to Newsvine. I'm so glad not being a researcher anymore so I can write without being able to proof or give references.
I developed this article and I made a difference between strategy and styles.
Strategy
1) Front Attack
You will go there where the audience already is, you choose popular subject(s) and try to be on front page from the very beginning. You may write about Bush, Newsvine or daily popular issues.
2) Side Attack.
With this strategy I had difficulties in finding an example. This could be that you choose a subject or a target group which does not exist yet. If Bush is already popular you might write about Condoleezza or Hillary. If you don't get success you will change the place. Because you are the only player or one of the few on the field you have more liberty.
3) Choosing the Strong Point. (I'm not sure if this is the correct English term)
You choose a certain subject or certain target group for your articles. You will concentrate on your area and try to be successful only there. You articles don't have to be very good but over the time you will achieve the audience you are aiming to.
A form of Strong Point: Niche, example: Cash
4) Guerrilla Attack
You have no specific subject or target group. You write different stories to different target groups. You can easily jump from sports to technology. You perhaps write quite rare but you concentrate a lot to the quality of single articles. If you don't get success on one place you will soon change to other place.
Different Styles
A)Quantity
You may choose to use the pure force, the quantity. For a columnist this could be just writing and seeding as much articles as you can. It is not necessary to choose any specific subject and you don't have to make so shiny diamonds. It no matter if most of your articles never get any votes. You'll manage with your 5% of successful articles.
B)Quality
The other way is to use the quality. You write and seed less but you try to get attention every time.
C) Provocation
We all know this. Attack against other's opinions, don't be so worried about staying in trouth, perhaps you don't mind attacking also agaist person's not just opinions.



